How to shop for ethical jewellery

Isn’t it amazing that slow fashion has really taken off? But while we’ve been good about making mindful choices with our clothes.

How much do we stop to think about where our jewellery comes from?

I don’t know about you, but up until a year ago I wasn’t really asking myself where materials from my jewellery came from. Or what conditions were like when it was being made. Heck, was it even made to last beyond one season?

To be fair, ethical and/or sustainable jewellery is nothing new. Brands like US based AUrate and Zoe Morton in the UK are doing all sorts of great things, using recycled materials and giving back to the community.

Shopping for ethical jewellery has never been easier. If you know where to look. So for this post I’ve gathered together some of the best resources I’ve found, including:

  • a super simple (but awesome) tip for setting your own jewellery style
  • some useful resources on ethical jewellery
  • a few of my favourite ethical jewellery suppliers.

Let’s dive in.

Finding your jewellery groove

Guide to shopping for ethical jewellery

OK, so it’s probably no surprise for anyone that’s read my posts on capsule wardrobes but my number one tip for finding jewellery that suits you and your lifestyle is to…

spend time thinking about what you like to wear.

I usually do a little review of my current jewellery and think about what kind of lifestyle I’m living.

I mean if jewellery wants a place in a capsule wardrobe it’s got to work for it, right 😂

So for me I know I’m a fan of simple, minimal jewellery. I also know that my lifestyle at the moment revolves around babies and kids. So nothing too precious and definitely no dangly earings or pendants that can be grabbed.

Put that together and for me that translates into small studs, anklets (no grabbing hands there!), maybe a simple chain and bracelet. I also know that rose gold and gold work best with my skin tone.

Keeping this in my head as a sort of style guide really helps me when looking for new pieces to add.

Helpful resources for sourcing ethical jewellery

Guide to shopping for ethical jewellery
Good On You app and blog

I love the Good On You app. It’s basically a giant database for all the brands you can think of. It gives you a break down of how the brand impacts on people, animals and the planet. It’s still growing, but it’s a great first place to visit when considering buying from a bigger brand (smaller ones are less likely to be represented).

They also have a great blog and email newsletter which often has lots of good articles on ethical fashion and jewellery.

Gather and See

The Gather and See website is a great place to start when looking to source ethical fashion. Even better they have a really good jewellery section which you don’t always see in online shops selling from various designers.

This is a great place to start if you’re new to ethical jewellery. You get a good overview of the styles and prices that are out there.

Fashion Revolution

I think most people in the slow fashion community know about Fashion Revolution already. Mostly from their high profile Fashion Revolution week and their “who made my clothes” campaign.

But did you also know they have some great resources on slow fashion? It’s mostly garment worker related, but the same thinking applies to jewellery.

Favourite ethical jewellery brands

And of course I’ve built up a few favourite ethical jewellery brands that I like to stalk.

Raven and Lily

Raven and Lily is a US based jewellery company working with at-risk women in various countries across the world. Focus on shopping thoughtfully, they focus on providing their makers around the world with skills and training so they can have safe jobs.

People Tree

People Tree have been producing sustainable fashion for 26 years now from their base in the UK. Recently, they launched a fair trade jewellery line in partnership with the social business Bombolulu in Kenya.

These earings I bought one lunchtime were immediately noticed by colleagues who then went out and bought a pair for themselves. I mean, that’s good design, right?


I’ll be honest, I hadn’t really come across this New York based company until I was approached to collaborate with them. But, heck, if it’s not become a new favourite.

AUrate was founded by women 💪 with part of the proceeds of their sales going to the Mastery Charter to buy books for children across schools in New York. They only use conflict-free diamonds from sources they trust to be ethically and sustainably sources. And they focus on minimal design so that their pieces avoid being worn for a season.

I have their hamsa anklet in rose gold and I wear it all the time. It’s great for me since there’s no chance of bambino’s fingers getting caught in it. Plus I happen to think anklets and tennis shoes look so effortlessly cool right now. So double win.


On the higher end of the price bracket is Rust. We had our wedding rings made by them and it’s so good to support such a great small business. All their jewellery is made in the UK by a small team. And one of their founders has the most beautiful blog and instagram account. Plus their gems and precious metal suppliers are members of the Responsible Jewellery Council.

Quality over quantity. Less is more. I know these concepts are terribly trendy right now, but it’s important to think more carefully about what we buy. To buy a few things made beautifully that also give back to their community by being sustainable and ethical.

Would love to know if you have any favourite go-to places for ethical jewellery. If you do shout out below and I can add it to my list.

I only ever share products and people I think you’ll like as much as I do (because sharing is caring). Nakturnal have gifted me the anklet in exchange for sharing my thoughts on my blog and across social media. All thoughts and opinions are 100% my own.

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